L’Oréal Professionnel has been committed to providing salon professionals with only the best in art, technique and technology. This includes INOA, ammonia-free hair color used at Studio M Salon and Spa
· The expertise of the number #1 professional brand worldwide that invented modern haircolor in 1909
- Leading research & development capabilities generated by 2,900 scientists in Paris, New York & Tokyo, earning 50 new patents each year.
- The unique combination of L’Oréal Professionnel’s link to Parisian fashion and a close connection to US hairstylists.



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